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Posts Tagged ‘page rank’

Angela and Paul’s Backlinks – What, How and Why?

February 5th, 2011 5 comments

If you already know that backlink building is the main SEO strategy to improve your website ranking, you might also have heard about the Angela and Paul’s backlinks which offers high PR one way and dofollow free backlinks to your website or blog. I would like to throw some lime light on this premium link building program to help you get the most of your hard SEO efforts and to make you aware of pros and cons of Angela and Paul’s backlinks.

Angela and Paul has started this link building program a years ago for their paid members where they work hard to find out top ranking (having higher google pagerank around 5 to 7) websites, blogs and forums where any individual can register for account and put backlink in their profile page. These backlinks are one way and do follow mostly.

At every month Angela and Paul send the list of these high PR community sites to their paid members. List contains the step by step guide on how to register for free account on those websites and how to put anchor text backlink on profile page. Members of Angela & Paul backlink program need to follow the instruction to get hundreds of free high quality backlinks to their website or business blog every month.

But, one question should arise in you mind and that is How important and useful this link building program is in terms of search engine ranking and quality backlinks? Do they really help to improve page rank of our website? I think, no.

Backlinks are free, one way and dofollow, but not much of importance that may lead you to pay for it and waste your time building such free backlinks to your website. Let me explain why and how.

  • First of all, these backlinks are from profile page which generally do not have enough traffic.
  • Angela and Paul supplies the list of websites from very different niche or very wide niche which may not be related to yours niche in any sense and according to Google’s SEO guidelines, backlinks from non relative content may be considered as spam or may not deliver any link juice to your website. Remember that, to get effect on backlink to improve your page rank, it must be able to deliver link juice to your website.
  • Accounts created this way may be deleted any time by site administrator because of in activity and because it was meant for backlink only. Website administrators do not allow such a dummy account, and hence you may loss your backlinks at anytime.
  • Too much of these (suspicious spam) backlinks may harm your overall website credit in terms of SEO.

Angela and Paul’s backlinks is not totally useless if you become active member in those sites and target on attracting referral visitors from your signature and profile links. How ever I don’t think it would be practical to become active members in all the sites supplied by Angela and Paul.

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Backlink Balancing: The Link Building Strategies

November 2nd, 2010 1 comment

Your eyes on this article prove that you are already aware of SEO (Search Engine Optimization) and it’s important in internet marketing for blog and website. You might already know that the main fundamental part of the SEO is Link Building. Number of backlinks and quality of backlinks affects a lot to your Google PR and SERP (Search Engine Result Pages) ranking as well.

In this article I am going to share link building strategies, that will really help you gain more traffic from search engines and hence more business from internet. There are 5 possible sources of building back links to your blog as mentioned below. Before I explain the importance of each source and the balance between difference back link profile, it is necessary to clarify the objective of creating backlinks for seo and how google interpret them.

  1. Forum and Discussion groups.
  2. Blog comments.
  3. Reciprocal Link building.
  4. Article directory and link directory submission.
  5. Paid back links from blog or website in similar niche.

Why backlink is required for better Google PR and how google interpret BackLink to your site?

Google requires number of backlinks to your blog or website to calculate the link or domain popularity of your site in the Internet world, to calculate the ranking of your site in Google SERP (Search engine result pages) for particular search phrase and to understand the niche of your site, relativity of your site with top keywords and so on.

I am not sure whether google has officially announced this or not, but from our experience in seo Google calculates above parameters for your site based on following criteria.

  1. Who links to your site?
  2. What is Page rank and SERP ranking of linking site.
  3. Number of linked site from your linking page.
  4. Number of linked from single domain pages.
  5. Number of separate domains that links to you.
  6. Quality of each BackLink based on Google PR, Keyword and Content relativity.

So, keeping in mind above criteria, it is very important to maintain balance in your different link building profiles. Too many backlinks form single source like forum can help you get real visitors from that but might not affect your ranking much, while few backlinks from top ranking pages can help your gain higher google pr and SERP ranking. Below are the few link building strategies that might guide you on how to balance your backlinks.

  1. Links from forum and blog comments can help google to find niche of your blog and relativity ratio with linking keywords.
  2. It is not recommended to exchange your links with others in reciprocal link building, because ethically it proves nothing in google’s eye. You are linking each other to get backlink from each other and this might not prove the relativity, ranking and other criteria.
  3. All backlinks must be do follow to gain better PR, as no follow links will be also shown as backlinks to your site, but will not deliver any importance or page rank to your site.
  4. You must list your site on top article directory, business listing directories and link directories like Dmoz.

Golden rule for BackLink in SEO is “Only One way Do Follow backlinks from similar website or blog”

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Know Importance and Quality of Backlinks

October 5th, 2010 1 comment

Hello all once again. In my last article I wrote the importance of links in getting higher ranking results in the search engine. Not only getting links is important, but you need to get quality links then only it would be helping you to achieve desired results. So in continuation to my last article today I will explain how will you determine the quality of the back links? I am sure the readers will find this thing to be informative and important. So let’s move ahead with the main gist of this article.

By this time the readers of this blog are surely be aware what backlinks (links to our site from other site) are. If you receive a backlink it means its counts as a vote to your site. More the number of backlinks more will the votes to the site. Higher the number of votes the search engine will consider those pages to be of more importance than the other pages without backlinks. Before the link was considered just as a link, but now the scenario has changed. The links is not just a link, it’s a vote and it is said that such a vote will pass some information to the page it has linked. In SEO language it is coined as “Link Juice”. Gathering thousands of links doesn’t mean that more juice will be passed to the page that it is linked to, but you need to get quality links. Google either increases the page rank or decreases on the basis of the links received. So below are the points that you will use to determine the quality of backlinks.

1)      Check whether the page that links to you shows a page rank in the Google toolbar. Google updates the page rank every 3 months. If the page linked to you is 3 months old and doesn’t show page rank means there is some problem. If the page rank is grayed it means the page is either penalized or not indexed. Also you need to check the page rank of the page where your link appears. The page rank of the homepage doesn’t make any difference even if its high, just focus on the page rank of the page which shows your link.

2)      Is the theme of the page linked to you, the same as yours site? Natural links are more effective in getting higher search engine results. Google has devised some way to determine the theme of web page. Natural links are the one where you get a link from a site that is related to the industry you serve. For e.g. If you run a site for sale of used cars, then most effective backlink would be the one from other used car sale sites. This will help to boost your page rank a lot.

3)      Check the ranking of the site from where you get the link on the based of the key phrases that you targeted. This thing will have a positive impact in search engines to determine the theme of your site. It’s not that easy to get links from such site, but if you are successful in acquiring one then it is more useful than 100 links from the site that are not from the industry you serve.

4)      Also check where your link is displayed on the other site. If it is in header or footer then the search engines consider them as paid and don’t give much importance. So your link must be in the content section of the webpage like you see in the news site. When you click on the hyperlink in the content you get additional information about it. So make sure your link appears in the content part of the webpage.

5)      Check how many links are there on the webpage linking to you. As a general rule the page must not have more than 20-30 outbound links. If there are more than not enough information is passed from that page to yours and there is no significant increase in your page rank. So make sure that the web page linking to you must not have more than the desired page ranks.

6)      Also update your HTML knowledge a bit and check that the web page linking to you has no “no follow” attribute set. If it is set then such links won’t help you a bit. So do not run after such links as that would be of no importance to you.

So hope this all tips and tricks will help many web masters and SEO professional to check the quality of the links they have earned and also they can now take precautions in getting a link from other site. There must be many other ways to check the quality of the backlinks which I now leave on to readers to explore and let me know in the form of comments and suggestions. Would love to know more about it from readers.

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Rank High In Google Doing Forum Posting

April 28th, 2010 6 comments

You must be surprised by my statement that you can actually rank higher just by posting on a forum!!! But this is true. Let me explain it in a simple way. Let us start with the definition of forum. Forums are basically online discussion boards. People with similar interests and background come to this online forums and share their knowledge, interests and problems. As people of similar interest gather together there are chances that you get the solution to your problem too.

Rank High in GOOGLE

Rank High in Google

Also forums are basically high traffic site after those social networking and social bookmarking sites. If you know how to surf well, you can easily find a forum that is related to the niche that you are serving. You can then get into discussion on this forums and prove you creditability. You just need to look up for the forums that have high page rank, serving your niche and has a good amount of traffic. Thus if you take care of all above mentioned things, these forums can be a huge source of traffic to your web.

Also you need to take care about the content that you are posting on such forum. If you are a genuine reader of the forum and have a good knowledge of the niche that you are serving always make sure that you are posting original and genuine content. Also be consistent in posting such content. This will establish you as a active member of the forum and also an expert of the field that you are serving. People will then be interested in reading your posts and commenting on it.

Now once when you are established an active member of the forum, you are then allowed to add signature to your posts. In the signature you are allowed to add your name and some of the reference links. You can post the link of your blog or site in the signature, and now you can drag the traffic from such forums to your site. In this way you can get a quantity and quality of the targeted traffic, many of which can turn into recurring visitors. Thus a high level of visitors means higher page rank and more the popularity of the site.

Thus in a way just by forum posting, you can drag huge traffic. And if you are a web-master, for you traffic would be everything, else you are lost or a failure. Thus you can also have backlinks to the site in the form of link from forum to your site. Thus more the number of links higher will be the page rank. Thus I hope I am successful enough to prove my statement that I have mentioned above. Just give a try and you can experience the same that I told you. :)

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Article Marketing – Must do SEO Tactick

April 3rd, 2010 No comments

Starting a online business it’s not a child’s play.  You need to show your presence to the customers and the individuals and must learn the ways to drive the traffic from various sources such as search engines and achieve higher rank in the search engines. So I have a way which can help you the have a wide presence on the Internet, called Article Marketing. So what is Article Marketing??

article-marketing

Article Marketing

Article marketing is nothing but a way of advertisement. In this you write a short and rich in content article, giving the information about the niche that you are serving and the services or he products that you are providing. You then publish such articles on the various article submission directories for free, so that the readers can have free and easy access to your information and can be aware regarding you and your business. When going for article marketing, it has a section where you can include your personality and your signature so that the readers can then directly link to your site.

Article marketing carries various benefits along with it, which are mentioned below :

Draws a large amount of traffic and visitors

Preparing an information rich article and posting it to the article directory helps you to have access to the thousands of visitors of such directories, and with the signature that your article carries, you can easily source good amount of traffic from such sites. But for that you just need to be sure that your article must be accepted by the article directories, and such directories must be having a high page rank in search engines.

Promote you as expert in your field

Internet is a virtual world, so it’s difficult for the people to put trust on each other. There are chances that you may be ripped of by some schemer in his way to make quick sale. But when you present the readers the information that is useful to them and fulfilling their demand, then its easy for them to respect you and have trust on you. So slowly and gradually they will be imaging you as an expert in the niche where you serve.

Helps in increasing link popularity

As discussed earlier most of the search engines place heavy emphasis on the links that are coming to you site from other sites, to determine the ranking. Thus placing your link and the article in various article submission directories, helps you to increase the link popularity of your site, boosts your ranking in the search engines, also sources the traffic from their site to yours, and can help you to convert the subscribers to potential customers.

Helps to increase search engine ranking: - Whenever you are posting an article to the article directory there is resource box at the end that allows you to place the link of your site. So when you are submitting your article to thousand of such directories, there will be thousands of the links pointing to your site. Thus there is a boost in your search engine ranking as there are large number of inbound links to the site. With unique, rich in information and properly written article related to your website, you can easily experience a boost in your search engine ranking and number of visitors visiting your site.

Helps in product marketing

Buyers don’t easily buy an online product straightway. They tend to collect as much information about the product before making a purchase decision. So writing an article on the product, its features, its benefits, and how it can help to solve a consumers problem, helps a buyer to have trust on the product and makes his/her purchase decision easier and faster. Thus it helps to pre-sell the product.

Increasing the returning visitors to the site

Words are never going to perish. Your article will stay on the article directories for long number of years to come. It will be a constant source if information for the net users who wants to gain knowledge about the field that you are expert in. So be consistent in writing and publishing the articles. Chances are there that many of the readers save your site as a permanent link to get rich and valuable information. Thus you get returning visitors, which is very much a healthy situation for your business.

Also when writing an article keep the following things in mind :

  • the content must be original.
  • It must be quality content and rich in information.
  • Proper and relevant use of keywords must be there.
  • You include your signature in the article, so as to attract visitors to you.
  • You market the articles in the directories having higher page rank and traffic.

Thus the only cost that you are incurring for article marketing is the time that you use in writing an article and distributing it. There is no need to run any PPC campaign, and you can generate traffic in large numbers by just being consistent in sharing the information with the readers. Thus make sure that you have the article marketing as one of the top marketing strategy when you are planning to go for your website marketing.

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