Seo Explain

Using backlinks in one way can grow your website ranking at the rocket speed, while using backlinks another way might harm your over all SEO (Search Engine Optimization) and lower your seo ranking too. It depends on how you work on your link building seo campaign and what strategies are used for improving traffic to your site, for higher SERP ranking and higher Google Page Rank also.

Here are most powerful and guaranteed back link building strategies which can help you improve your website’s page rank, SERP rank and Organic traffic.

One Way Do-follow anchor text link within content from relative content page.

This is similar to article marketing, where you get free one way do-follow backlink within the content of article and hence highly relevant to your website niche. You can achieve such powerful and valuable backlink from other hither PR blogs, article sites and blogs of your friends and family or from comments on blog in similar niche.

Such backlinks also comes from forum discussions and forum signature. What you need to keep in mind is that

• The linking site or page must be genuinely valuable and ranking higher than yours so that it can deliver quality to yours.
• Link must be anchor text link on main keyword for which you want to improve your SERP ranking.
• Link must be within content, like in forum post or article or comment content. So that google can easily identify the value and type of niche of your link.
• Link must not be from blogroll, sponsored links or footer link.
• Link must be from relevant website or blog. Do not try to spam your link with anchor text on irrelevant blogs or forum discussion. Those links will be of no importance for both visitors and google.

Another thing I would like to tell you is “Do not link your site for google, but link for visitor first and then for google”, If you follow this rule strictly, I am sure you want get any wrong or harmful backlink even by mistake.

To make it simple, let me show you an example of this article. We are talking about seo and link building here, so if I link some page here with anchor text “Top 5 Strategies to Improve Ranking of Blog” or “Hidden Secrets to Google SEO”, you will surely like to visit that link as that will be relevant and natural, that will be to offer some information and not just to get backlink, that will be for visitors first and then for search engines. And suppose, if I link some page in my footer or sidebar like “Free Weight Loss Guide”, probably you will never like to visit that page and similar happens with google algorithms.

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Recently, when I was searching for seo articles, I came to know about the “How Organized Spam is Taking Control of Google’s Search Results” article on seomoz blog, I was reading through it and suddenly found the proof of how anchor text link are useful to grow you SERP (Search Engine Result Pages) ranking in top 10.

Although the technique used by those spammers are un ethical and black hat seo strategies, but definitely we can learn something from it. As the spammers are getting success in ranking their site on google’s first page only by anchor text link, black hat SEO strategy, we can understand the value of anchor text link factor to calculate the google pagerank and serp ranking. Although it’s only one of the more than 200 factors being used by google’s search engine algorithm to calculate the ranking and to place you at the most suitable position on search result pages, it seems to be very power full amongst the all other seo factors.

Google is trying hard to detect such a huge amount of spams and hence there are things that seo beginners should know and understand to prevent their site getting penalized by google or black listed from search result index.

Check the value and quality of your link building campaign.

I know, you must be trying to build good quality anchor text backlinks for your site or blog from article directories, forums and blog comments, hence what you should verify is

• Value and quality of article directory. You can check for page rank or alexa traffic rank for that. You can also verify the age of the directory and seo strategies being used by that directory. Because if that directory is using black hat seo strategies and get banned from google in future, backlink from there might put risk on your seo profile.
• Check if the forum you are posting links to is not spam and automatically being fed by spam content. You can use same parameters like google pr, alexa rank and age of forum to secure your self.
• If you are hiring seo person or company for your online business, you must keep want on strategies being used by them.
• Black hat and spam techniques can make your rank higher and faster, but not for long time, you will be soon get black listed by google and all major search engines. So, for SEO, be genuine and be professional.

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Again we are going to talk about backlink, the most common topic and hottest topic webmasters and bloggers discuss in SEO (search engine optimization) world. Today you will see, what are the types of backlinks and what kind of backlinks will benefit you and what not.

There are two types of backlinks:

• Do-Follow and,
• No-Follow.

The main confusion between these two types is the value of the backlink. I have always heard on blogs and webmaster forums about the benefits of dofollow and nofollow backlinks, I did some research my self using google’s webmasters tools and google analytics and finally I am here with my own opinion and link building strategies.

What is link juice?

It is discussed on seo forums and webmaster discussion boards that google uses link juice kind of algorithm to calculate the google pagerank and serp (search engine result pages) ranking. For example, suppose one page have google PR 5 and it links to two other pages with dofollow links hence it is assumed that the value of PR 5 will be equally divided and delivered to both the linked pages. It means, more backlink on single high pr page will reduce benefit per backlink.

It is always believed that only dofollow backlinks delivers link juice to your site and no follow do not do it. Another confusion is that google webmaster’s tools will show you combine number of backlinks including both dofollow and nofollow. While google link query by searching as “Link:yourpage” will give you a lot different result than google webmaster tools. You will always see variations in number of backlinks from different seo tools.

Finally what I understand and recommend about dofollow and nofollow backlinks is in the name it self. It’s only about following the link by google bots from one page to other page. Means a dofollow link will make google robot to follow the link and index the page and nofollow link will restrict your page from being linked.

According to me, Dofollow backlinks is more important but, nofollow links must not be underestimated. Backlinks are not only for google pr (Note that the PR is only the figure assigned by google to your site, it has no relation with traffic and profit you get from your site) it also very useful to grab referral traffic.

For example, nofollow backlink from high traffic forum and blog comments might not be much useful to help you improve your PR, but may be very profitable to get high quality referral traffic. So it’s upon you, what kind of backlinks do you want to build, both have their own importance.

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I am sure you liked the first part of this article. This part will cover all remaining strategies that can help you spread the link across internet. In previous part I listed following strategies but explained only first one, here are the remaining all.

The main link building strategies are:

1. Article marketing with backlink in author resource box.
2. Forum post with backlink in signature.
3. Blog comments with backlinks.
4. Email Signature.
5. Email Newsletter service
6. Social bookmarking and social media submission services like twitter, facebook and delicious.

Forum Post with signature:

Forum is the online discussion board where people from beginner to expert in particular niche meets and discusses for tips, problems and solutions. Every one are from the same niche and for sharing and getting information in the same niche, hence these traffic is valuable for your if your blog or online business is in the same niche.

Most forums will allow you only two backlinks in your signature that will appear with each of your post. Do not rush to post hundreds of posts and get lot’s of backlinks in the single go, it can make your account suspicious and may be terminated too. It is advisable to actively participate in forum discussion, ask problems, share your tips, ideas and help others to solve problems if you can.

Active participation in forum can help you build trust relation with other members and also helps to improve your online credibility.

Blog comments:

This is similar to forum where you have to actively participate in blog comments also. Find top performing blogs in your niche, visit them regularly and genuinely post the comment to share your ideas on that post and to admire the author of that post. Your comment must look original and not commented for back link purpose only.

Email Signature and Email newsletter service:

If you are in online business for quite a long time, you might have sent hundreds and thousands of emails to your friends, collogues and customers. Means you lost those thousands of chances to get clicked. If you have not used email signature, do it right now.

Social book marking and social media service:

Here I mean both book marking your link to top performing social network and allowing your readers to book mark your link to their favorite social network. You can use ‘tweetmeme’ and ‘facebook like’ button on your links to allow your readers to socialize your content. It is recommended to submit each of your new links to all major social media network and book marking service.

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Link spreading across the internet for your online business, your blog or your affiliate product is really easy but must be done with precautions and smartly. Before I disclose the secrets of successful link building strategies, I would like to explain the benefits that you gain from by spreading your product or blog link across the internet world.

The main benefits you get by spreading your link across the internet and building lots of one way good quality backlinks are:

1. It helps to improve your google pr (Pagerank) and hence your site or product gets lifted up in SERP (search engine result pages).
2. It improves your link popularity and hence you start getting more organic traffic from search engines than ever. And who do not know the importance of organic traffic as compared to normal traffic for bloggers and internet marketers?
3. Most of the backlinks are permanent like blog comments, forum signatures and those from article directories as long as those sites do not go permanently down. Hence you get life time benefit for your one time work.

Okay, so now I think you understand the importance of spreading the product or blog link across the internet world. Now let me tell you how to do it.

The main link building strategies are:

1. Article marketing with backlink in author resource box.
2. Forum post with backlink in signature.
3. Blog comments with backlinks.
4. Email Signature.
5. Email Newsletter service
6. Social bookmarking and social media submission services like twitter, facebook and delicious.

You might already aware of some of these link building strategies, but I am sure I can help you get most of these strategies if your follow my below tips.

Link Building strategies for Article Marketing:

To get more exposure, write short and informative articles. If your article goes long, you can break it in two parts to make two small articles. Always get maximum number of backlinks allowed by the article directory in your author resource box. Submit same article to more than 20 to 25 top ranking directories. Hence you will get per article 50 backlinks as explained below.

2 links per article x 25 submission = 50 backlinks each day only from article marketing. If you submit each article to more than 25 (there may be around hundreds of directories on internet, the number depends on your time and hard work), you will get more backlinks accordingly.

AS it’s hard to include all the strategies in single article, I am sorry that you have to wait for the next part of this article.

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