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Tips for Creating an SEO Friendly Website – Part 2

December 31st, 2010 No comments

This is the second part of my last article on “Tips for Creating SEO Friendly Website”. Let us go with other tips on building seo friendly site…

To make smaller size web pages, here are some tips that you can follow.

  1. Avoid using heavy content like large and too many images flash content in your website pages.
  2. If you really need to use them, optimize the size of the image and flash objects for faster downloading to visitor’s web browser.
  3. As search engine bots are blind to content like images and flash or java objects, you have to use different methods to tell search engine about what your images and flash content is all about by using alt tag or title tag within the image tag.
  4. Try to avoid using other coding like css and java script within the html page. Instead use separate .css or .js file to include your code and then link those files in your html page.
  5. Try avoiding repeated use of images for your designing need. Use them as css coding in separated .css files so that only visitor’s web browser call them and execute separately and it makes smaller html web page for web crawlers.

Keyword Optimization: You must optimize your whole web page based on keywords. In short, you have to do some keyword research online using your own experience or using any 3rd party keyword analysis tool to find one main and few other keywords that highly describe your content. Use these keywords in your page content, Meta tags, title tags and alt tags of images. Using keywords in your url of page will also benefits you in better seo. Keyword helps search bot to identify the niche, importance of your content and it’s relativity to the search phrase used by search engine users to find information they want.

URL Structure and Page Navigation: This is most important for visitors and search engine robots also. Site must be properly organized and well structured so that your visitor and search bot can easily reach your each and every page without hassle. Any of your webpage must not be dipper than two levels. See below example for better understanding.

a. www. Your site.com/yourpage.html

b. www. Your site.com/category/yourpage.html

c. www. Yoursite.com /category/subcategory/yourpage.html

First two link are good while the third one is just ok and links must not be deeper than the third one. Organize your pages well by using keywords and categories to differentiate your pages on similarity base. (see category in above example). Each page must not be away more than two clicks from home page as a standard, however if you site is content based and have thousands of pages, you may neglect this tips but proper navigation using archives like month, year, categories are highly recommended so that your visitor can surf around your older content easily.

I hope this article will give you basic guidelines on creating SEO friendly website. If you want to use cms like wordpress or joomls, there are numerous plugins and extensions to help you create your site seo friendly to rank ahead your competitors.

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Tips for Creating an SEO Friendly Website – Part 1

December 31st, 2010 No comments

In today’s tough competition in internet marketing and online business, every one’s business on internet is highly dependent on major search engines like Google. Each and every internet user open ups google.com and search for the information they are finding, very few people will reach your business on internet by direct entering your url in address bar. Hence everyone is fighting to make their site appear on first page of Google’s search engine result pages.

Creating SEO (Search engine optimization) friendly website is become must do job in present scenario. Hence I would like to share some tips on creating SEO friendly website here with you. It is okay if you create your website in plain html, dynamic html, dynamic script like php, manually or using any html designer software. These tips are going to help you in any way.

Header Tags: Header tags those are important to seo prospects are Title tag, Meta keywords, and Meta description tag. Title tag includes the title of your page and it is the name of your page which appears everywhere your page is dynamically listed or bookmarked by other search engines or sites. Keywords used to identify the relativity of your content by search bots. Description is short information listed under the title in search engine result page. However Google is not strict on using keyword and description meta tag but the Title tag must be unique through all of your pages, keyword reach and really informative.

Size of the page: Size of the page affects a lot to your overall SEO. Every internet user want fast loading of webpage, no one has time to wait for the loading process, hence smaller the page will give your visitors faster browsing ability to surf and play around your site. It will improve the chance of more leads to your online business and will help you gain more business.

Search engine bots, scrawling your webpage also want fast execution time hence if you web page is of smaller size, there are chances that bot will remain on your site for longer period, scan and index more content and will also schedule your page for next visit to find updated content very soon. There is not standard for html file size but the faster the loading speed will help your more.

There is lot to discuss about onsite optimization and tips on creating seo friendly site but you have to wait for next part of this article.

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Key Strategies To Earn Most From Social Bookmarking Sites

December 31st, 2010 No comments

As a webmaster you must be aware to the benefits that we get from social network sites and social book marking websites. We get instant, live and valuable traffic, free and valuable back links on the sites in relative niche to your website and hence the more customers to your online business.

Here in this article I would like to highlight some key factors that affect a lot to benefits that you get from social media sites for your hard effort. From my own experience in SEO (Search engine optimization) and SMO (Social media optimization) I have derived following three key strategies that can help you also to bookmark your site in social network in a way that can result in maximum exposure and maximum benefits in terms of live traffic and back links.

4 Key parts of the Social Bookmark that must be considered first before submitting your site to social media network are

  1. Title: Title of your bookmark must be the prime concert here for all your SEO efforts. Title is the thing that is going to drive the live traffic to your website. It must be keyword reach, eye catching, unique and descriptive than can force the visitor to click on it.
  2. Keywords or Tags: Keyword or Tag assigned to bookmark and the category selected for submission is another important aspect that must not be underestimated. It helps your links to be delivered to the right people who are really finding the information or interested in the niche you are serving your business in. It also helps you to generate backlinks from the similar niche websites who finds similar bookmarks from social networks based on keywords and tags.
  3. Description: Description must be short and highly relevant to your content. You must say what visitor is actually going to get by visiting your link in your description.
  4. Time of the day when you submit your bookmark: This is important part but many of webmasters are not much aware of this. Let me say why this is most important, Social network works on real time basis and your bookmarks and links are delivered to friends and followers in real time and hence it is very important to submit the bookmark at the time when most of the visitors are online or when the number of online visitors is at the pick. There is no exact time for this however you find best time for you on your own practice of submitting at different time and than analyzing the traffic coming from those social networks.

Hope this article helps you get more benefit that you deserve for your hard SEO work.

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How Do You Get Benefits From Social Bookmarking Sites?

December 30th, 2010 No comments

In the new era of internet marketing and social networking technology each and every online business owner and webmasters are moving toward to social bookmarking to get more backlinks, more visitors and hence them more business to their online business website.

In this article I am going to guide you about how exactly you get benefit from social networking sites and social bookmarking. At the end of this article you will get the answer to the question “Should I waste my time in bookmarking my site and newly published posts on my blog to the social network sites?” So here we go.

I will not waste time in writing about what is social networking and bookmarking sites and how we use them, I assume here you are already know about this. The benefit you got from social network depends on how these social sites are being used by internet?

  1. To share bookmarks to useful and informative content amongst friends, family and followers. If you start bookmarking today, after a months or a year you will have a huge list of friends and followers to each of your social profile. You bookmark to the new product page or blog post will reach those people directly in the real time. You may get instant, live and quality traffic this way.
  2. Many webmasters displays bookmarks from these sites as “Usefull Links” on their site dynamically based on the keywords and tag assigned to bookmark. This way you get free and quality backlink from websites in similar niche. May be some real visitors from those referred links. Such a instant and dynamic backlinks also helps in fast index of your new published content to google like search engines.
  3. Backlink from auto feed websites in related niche: Many Auto content feeder websites use content from other sites to republish with back links and they find content in their niche from such book marking sites based on keywords.
  4. Votes from followers and members of social sites: Many social sites offers the voting mechanism for bookmarks, which may help you in getting more valuable benefits that you really deserve if you bookmark is found very informative and interesting to your followers. They can re share them with their follower network and so on.

You can also automate the process of social bookmarking by using any third party service or plugin, but doing it manually will make your learn lots of things about seo and keyword analysis.

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Waiting for next Google PR (PageRank) Update?

December 30th, 2010 No comments

Are you one of those webmasters who are eagerly waiting for the next Google PR (Pagerank) update? You must read this article before you go here and there to find the possible time of next pr update. I am writing not to say the next pr update time but to say how Google pr update is important and how you are wasting your precious time in waiting and worrying for the next update.

To explain my words easily, let us discuss requirement and the whole online business process step by step. What we actually need from our website is business. Right? It may be in many forms like number of visitors per day, number of sells made per visit, amount of adsense and similar advertising revenue earning earned per visit, etc. The type of business varies from webmaster to webmaster but the concept is the same. We all want business from our website.

Why we do SEO and worry about the results? Simple, we do SEO to fight the competition and increase our online business day by day and we worry for the results because we want to know if we are going in wrong direction or not.

What may be or must be the results from our hard work in SEO (Search Engine Optimization)? Again the answer is business and more business each day as compared to previous day. This may be traced directly from the website traffic analysis that from where you are getting business and which of your different SEO tactics performed well. So where is the Google PR(Pagerank) in this whole internet business process? No where.

According to Google, Pagerank describes only the quality of the link based on the number of backlinks. It does mean the popularity or your link amongst the other pages, it does not mean more business, traffic or popularity amongst the search engines. It is already confirmed by the Google webmaster central forum’s top contributors and Google employees that as a webmaster you must concentrate on other important elements as compared to PR. PR is the only one of the more than 200 algorithm parameters used to index and process your links and website.

If you are engaged with selling SEO Services like good pr backlinks, link exchange, link building business, link farm etc, then and only then your prime concentrate should be pr, how ever this kind of business is marked as unethical and against the Google’s webmaster guidelines.

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